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Limelime

A hand holds the Ruffle Stripe Cushion up against a Cairo sky: made to be lived with

/ Identity · Packaging · Art direction

limelime is a contemporary homeware brand that creates objects designed to live with you, not just in your space but in your moments. From cushions to ceramic plates, every piece brings comfort, warmth, and connection to everyday life.

limelime began with a simple belief that the things we live with should feel kind and carry meaning. A plate can hold a family recipe and a memory. A cushion can receive a tired body and a shared laugh. A vase can make ordinary flowers feel like a small celebration.

The brand was created to honor these everyday rituals and to design objects that quietly support them. Each piece is made to be lived with, to gather small marks of time, and to become part of your personal story at home.

Limelime makes honest, beautiful things that belong in real rooms for real moments. Things that are loved because they share life.

A woman laughs on a sofa in a Cairo apartment with the Three Fish Cushion: Loved because it shares life
Hands hold the lemon Spoon Rest in a kitchen of red zellige tiles, beside the brand's purpose
The limelime shopfront in a Maadi building, the wordmark on the glass, the canopy marquee band across it
The canopy marquee band: Loved because it shares life, Contemporary homeware, Made to be lived with
The Checkerboard Rug up close beside hands painting stripes on the Striped Utensil Pot
A woman in the Lemon Stripe Apron squeezes lemons in her kitchen: honest, beautiful things that belong in real rooms
The lemon icon on a lemon field beside the Three Fish Cushion up close
The Diamond Stripe Rug hung on a sunny terrace: made to be lived with
Inside the shop, rugs, cushions and ceramics on oak, beside three white jugs, with the marquee band and a New in sticker
An arched limelime sign at the shop door, and a framed botanical poster above a sideboard
A New in price board on the storefront's botanical scene: the Sunny Side Cushion at EGP 1,450 and six new pieces
The Three Fish Cushion on striped linen with the wordmark, beside Loved because it shares life set large
The Lemon Stripe Apron on a kitchen hook, and two friends laughing on a sofa among the cushions
The Sunny Side Cushion up close, and hands tying a lemon swing tag to it
A limelime poster on a Garden City wall, and the tote bag on a terrazzo staircase
Two rattan chairs on a terrace with the Ruffle Stripe and Palm Leopard cushions

/ Scope

Client
limelime
Sector
Homeware
Scope
Brand identity, Packaging, Art direction
Location
Maadi, Cairo
Website
limelimehome.com