Modern luxury fashion
BO18
Fortunate, everyday.

- Role
- Identity & packaging
- Sector
- Fashion
- Deliverables
- Brand kit, packaging, campaign
Scope
- Brand identity
- Packaging
- Campaign
Overview
A bunch of eighteen, redefining modern luxury.
United by their familial ties and a desire to create something meaningful together, a bunch of eighteen set out to redefine modern luxury. Inspired by their diverse backgrounds and individual perspectives, Bunch of Eighteen celebrates the vibrancy of youth, infusing each piece with contemporary elegance and a sense of adventure — a versatile, effortlessly chic wardrobe for the modern individual.
Identity system
How the brand is built.
Colour
- SagePrimary#9B9F90
- ClaySecondary#E0AB94
- SandSecondary#FCE6CF
- BoneNeutral#ECE6DA
- Near BlackNeutral#181310
Typography
Bebas Neue ProDisplay typeface
The work
14 pieces














