Taager

/ Brand identity · Product marketing · Campaign

Taager is an e-commerce platform that lets anyone start an online business without stock or capital. Taager provides the products, the storage, the shipping and the cash collection, and leaves the merchant to focus on marketing.

Merchants choose from more than 5,000 products, set their own selling price and sell to their own customers. After delivery, their profit is paid out to a bank account or an e-wallet.

Founded in Cairo in 2019 and now headquartered in Saudi Arabia, Taager serves more than 78,000 merchants in Egypt, Saudi Arabia, the UAE and Iraq, and has fulfilled more than 15 million orders.

The identity had to carry the momentum in that promise, more sales, less hassle, across a product surface people use every working day.

A courier lifts a Taager box into the Cairo sky: Source. Sell. Ship. Get paid.

A merchant photographs a mug for her shop in a sunlit home studio, under a green Built for merchants tab

Hands stack Taager boxes beside the book's words on suppliers and ordering

A Taager fulfillment warehouse with the hashtag band across it

The embossed Taager box lid beside a scanner over a Taager parcel, with a Move better tab

A merchant checks orders in his shop: Run your own retail business with a hassle-free online process

Sealing a Taager parcel and handing it over at a door, the hashtag band across both with a Get paid tab

The Taager app on a phone and the website on a laptop

A Taager box up close, and a Taager t-shirt and cap

/ Scope

Client: Taager
Sector: E-commerce platform
Scope: Brand identity, Product marketing, Campaign
Markets: Egypt, Saudi Arabia, UAE, Iraq
Website: taager.com